Bring Guest Into Your Facebook Live Video

Posted on by sheryl
People have really picked up on using Facebook Live video to get their message out, but they wanted more and Facebook is stepping up to give it to them. Just talking to a camera can get a bit old. It is nice when you have the option to collaborate with someone to broaden your reach and message, but that can be hard especially if your platform of choice is Facebook Live. Well, now Facebook is going to...Read More

Plan Ahead When Connecting Social Media to Email

Posted on by sheryl
Most social media accounts, require you to have an email account associated with them. To many times these accounts are set up without planning ahead for how they may be used and by whom they may be used in the future. This can cause a big problem later on. As your business grows, so will the number of people working for you and this includes hiring a social media manager. Your social media manager will occasionally need...Read More

Are You Planning Your Social Media in Bulk

Posted on by sheryl
Many marketers know they need to put out a variety of post on social media, but that can take a good bit of time. I see many of those people who log into their social accounts each day and then start looking for something they can share. They may search for links to great articles, look on YouTube for a video or try to find ideas for an image on Instagram. Once they find something, then they...Read More

YouTube Testing New Layout

Posted on by sheryl
It has been a while since YouTube has made any major changes to its frontend layout and so it is no surprise they are testing it now. Those of us who have been long time YouTubers know they like to shake things up every couple of years by giving their frontend a makeover and we just kind of expect it. While they make changes in the backend all the time, it doesn’t seem to get the reaction...Read More

Testing Videos on Twitter

Posted on by sheryl
If you ever watched Home Improvement in the early 90’s, you will remember Tim “The Tool Man” Taylor who couldn’t just do a simple job; nope he always had to take everything to the limit (and then some). Well, all of us need a little Tool Man Taylor in us when we do testing of something new. We need to push it and see what it can really do. Although we may not need to go to...Read More

Branded Hashtags on Instagram Look Spammy

Posted on by sheryl
If you have ever started working with an Instagram account that seems to be troubled, you start looking at all the possible reasons they aren’t doing as well as expected. You check to see if the images are just bad. Are they using good hashtags? Are the followers all fake? Do they just post and run… All of those things are usually easy to spot, but once you take a quick check and see nothing wrong, you...Read More

Save Data with Twitter Mobile

Posted on by sheryl
Twitter India has pushed out a new Twitter mobile site that will help you save on your data usage. Most mobile users like saving data when they can as it gets pretty expensive if your carrier doesn’t offer a good plan. Many countries just don’t have the same options for unlimited data that others do, so Twitter India has come to the rescue. This new Twitter mobile site not only saves you data, it also helps when...Read More

Google Skips Video Intros on YouTube

Posted on by sheryl
You know how you do a search on Google and it pulls up a video from YouTube and you can watch it right there by just hitting play…well it seems that Google is going to make those embedded videos even more helpful. No, they are not going to make their own videos, they are just going to be saving searchers time when they click play. Google is testing out skipping parts of the video to take you...Read More

Facebook Puts Ads in Videos

Posted on by sheryl
Facebook has started testing midroll ads in native videos as they said they would. Let me just say, it wasn’t pretty. Back in April 2017, Facebook talked about putting ads in Live Stream videos and the casually mentioned adding them to native videos. Now, I seldom watch a livestream on Facebook, so if they have placed any ads on them, I don’t know. But, I have not heard anyone mention it as of yet. However, I saw...Read More

YouTube Monetization Changes

Posted on by sheryl
Over the years YouTube has changed its monetization and partner program a few times and they are at it again. In this video I explain the changes and why they are happening. At least why I think they are happening. Advertisers made threats, YouTube restricted videos, Twitter blew up with the Hashtag YouTube is over party, cartoons aren’t for kids and…here we are! One of the key take away to this is, do not count on ad...Read More

Are Instagram Business Accounts Good or Bad?

Posted on by sheryl
Instagram is hot in social media and brands are jumping in with both feet. I agree that brands should be on Instagram and they should be going full steam ahead, but I don’t know as using the business accounts are the best way to do it. As you will hear in this video, I am concerned with how business accounts will be handled in the very near future. We have already heard holders of those accounts complaining...Read More

YouTube TV Lets You Cut the Cable

Posted on by sheryl
YouTube announced that they have begun releasing their new platform called YouTube TV. As we see the fight for your time in full swing, video plays a huge part and sites are fighting to see who can get and hold your attention. In this video I give some of the details as to who can get YouTube TV, How much YouTube TV will Cost and what you may see when you sign up. Facebook and even Twitter...Read More

YouTube is over party was trending

Posted on by sheryl
YouTube sure knows how to fire people up when they make changes. Every time there is a change, people notice, but many times it is just minor and people just move on. But this time YouTube hit some of the loudest of the bunch! Advertisers slung their weight around, YouTube jumped to fast, people were/are losing video views and Twitter got to hear all about it with the #YouTubeIsOverParty trending. As you can see, YouTube has a...Read More

Instagram Lets You Save Your Live Videos

Posted on by sheryl
Instagram Live was a great idea as a way to get Instagram a name in the video realm, but they had 1 thing lacking, the video disappeared after the live show was over. By having the video completely disappear after you stopped streaming did give a sense of urgency to your followers, but was not optimal for creators. Most creators wanted to be able to repurpose the video, but couldn’t…until this update. Now, if you plan on...Read More

Facebook is going to put ads on live streaming

Posted on by sheryl
Facebook live has taken off and many people are using it to get their message out. It has mostly grown because it is easy to use and it has the best reach for business pages, now Facebook will use these videos to make some money. In this video I talk about who will benefit from having the ads and why I think putting ads on a live stream could be scary as hell. You won’t see me...Read More