Facebook has started testing midroll ads in native videos as they said they would. Let me just say, it wasn’t pretty.
Back in April 2017, Facebook talked about putting ads in Live Stream videos and the casually mentioned adding them to native videos. Now, I seldom watch a livestream on Facebook, so if they have placed any ads on them, I don’t know. But, I have not heard anyone mention it as of yet.
However, I saw an ad in native videos for myself, so we know that is rolling out.
Here are some of my thoughts as to the ad I saw and what you can expect to see soon.
While I do understand that video creators need to make some money, I see a lot of issues with this plan…I talk about some of those in the post with the announcement above.
One way to get people to be more willing to freeboot or steal videos is to reward them with money! Which is just what will happen if Facebook can’t get their shit together on a proper content ID system and a stable way to have your stolen videos taken down.
Guess we will see how this all turns out, but I think it will be a mess, at least for now.